Case Study

TOA Group

No. 1 in Thailand and Southeast Asia
in color innovation

Best B2B Marketing
Best Media Strategy
Best Pivot Marketing

Most Admirable Young Leader
Most Promising SMEs

Most Outstanding CEO

The Growth Champion 2025

Minimice
SEO Service

Organic Share of Voice from

0 % to
0 %

Our SEO strategy drove TOA’s organic traffic SOV by 500%, positioning them as the No.1 paint company in offline and online

Increase Organic Traffic by

0 %

Within 2 years, we’re able to drive enormous traffic towards their website, solidifying their No.1 in Thailand

No.1 ranking increase by

0 %

Within 2 years, we’re able to drive enormous traffic towards their website, solidifying their No.1 in Thailand

The Challenge

Minimice’s efforts resulted in a 67% growth in the top 5 keyword rankings and a 123% keyword ranking improvement.

With a strategic goal of launching an Initial Public Offering (IPO) on the Stock Exchange of Thailand within two years, the client needed to rapidly scale their digital footprint. Their objective was to achieve a dominant organic Share of Voice by capturing the #1 position on Google for all high-commercial-intent keywords. At the start of our engagement, their website’s organic presence was minimal, generating approximately 200 monthly visits and ranking only for their branded term.

Overall, Minimice’s integrated digital marketing strategy has ramped up the client’s organic search traffic by 93% and top 5 keyword rankings by 296%. Our paid social efforts have also garnered 20,016,600 impressions and 4,316,272 prospects reached.

Our Strategy

To meet this ambitious goal, we developed a robust content and technical SEO strategy. The core of our approach was the creation of technically-optimized, authoritative articles engineered to meet Google’s highest quality standards. By focusing on expert-level content, we aimed to accelerate ranking velocity, build topical authority, and establish the client as the definitive online resource for the paint industry.

Increased monthly organic traffic by over 18,000%.

Secured and maintained the #1 Google ranking for all targeted industry keywords.

Established a dominant market position that significantly bolstered brand recognition and investor confidence, contributing to their status as one of the most successful IPOs of the year.

The Results

Our strategic partnership yielded exceptional outcomes that directly supported their business objectives. We successfully:

เพิ่มปริมาณ Organic Traffic ต่อเดือนให้เติบโตทะยานขึ้นมากกว่า 18,000%

คว้าชัยและรักษาพื้นที่ อันดับ 1 บน Google ในทุกคีย์เวิร์ดเป้าหมายที่สำคัญของอุตสาหกรรมได้อย่างเหนียวแน่น

สร้างจุดยืนทางการตลาดที่แข็งแกร่ง (Dominant Market Position) ซึ่งช่วยตอกย้ำภาพลักษณ์ผู้นำของแบรนด์ และดึงดูดความเชื่อมั่นจากนักลงทุน จนส่งผลให้ลูกค้ากลายเป็น หนึ่งในบริษัทที่เข้าจดทะเบียนในตลาดหลักทรัพย์ (IPO) ได้ประสบความสำเร็จสูงสุดแห่งปี

Metric 1

Top Keyword by Traffic
our status vs competitors

0 %

Metric 2

Content Voice
Narrative that brand want to communicate

0 %

Metric 3

Website Analysis
Basic on-page analysis

0 %

เปลี่ยนไอเดียของคุณ ให้เป็น โซลูชันที่สร้างอิมแพค"

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Primpicha S.

Lead Consult

The Leap Starts Now.
Your Business Deserves a Digital Growth Engine.

Picture of Primpicha S.

Primpicha S.

Lead Consult